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Posts Tagged ‘tips for social media marketers’

8 Free Tools for Better Social Media Content

social media marketing

As a social media manager, I have a love-hate relationship with content calendars. They keep my social media content strategy on track but require a tedious amount of time, energy, and creativity. But content calendars also act as a constant reminder for just how diverse content creation must be these days.  More often than not,…

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4 Super Time-Saving Social Media Tricks

social media tricks

“It’s not worth it to be on social media anymore.” I’ve heard this phrase over and over this year — and I get it. Between the constant algorithm changes and the risk of an out-of-context tweet tarnishing your business’s reputation, social media seems like a hassle with little ROI. Why spend hours on social media…

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The Ultimate Guide For Better Facebook Marketing

facebook marketing

As a social media specialist, I absolutely love my job. But if I’m honest, there are some days when I’m bored to tears by the posts I see on Facebook. I’ll scroll through my newsfeed and see stock image after stock image, generic title after generic title. But one day, I came across this post…

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Media Relations in the Age of Social Media: What You Need to Know

media relations

The year is 1997. You’re working as a communications specialist for an innovative HR technology company. Back then, resume scanning systems, telephone-based employee benefits programs, and onboarding via laserdisc systems were the height of innovation. There’s not yet a designated media relations position within your company, so you also serve as the media spokesperson. In…

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