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Posts Tagged ‘tips for marketers’

LinkedIn Stories Are Here: This is What You Need to Know

business strategy

Have you heard the news? LinkedIn Stories have arrived and we are here for it! This year, the professional networking site gave its platform a makeover. While most of the updates were aesthetic, LinkedIn also added some new features which can help your business strategy. The main addition being LinkedIn Stories, following the success of…

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Using Unsolicited Advice to Cultivate New Work Habits

work habits

Holidays mark the season when every family member crawls out of the woodwork to wish you well. Or, all too often, they poke their heads out to examine your life choices, work habits, and sense of style to offer up the most remarkable unsolicited advice they have.  I’ll be the first to admit that I…

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Integrating Inclusive Messaging for Effective Marketing

effective marketing

Pushing for social change is more than participating in a march, donating money, and diversifying your social media feed. While those actions are necessary, they should never stop there.  It is also crucial to implement ways to be more effective in daily life. Some methods may be continuing difficult conversations with family members from older…

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How Brands Are Using Their Voices To Get Out The Vote

get out the vote

2020 has been a divisive year, to say the least. Amid a pandemic, protests for social justice, and much more, one thing many brands can agree on is the importance of the upcoming election. In the past two presidential elections, only 60% of voting-age citizens reported voting, according to the U.S. Census Bureau. To get…

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4 Everyday Communication Skills to Build Brand Trust

brand marketing

Trust has always been and always will be crucial when it comes to brand marketing. Consumers make decisions every day about who to depend on with their money, information, and time. There’s much more on the line than your average trust fall.  Trust is especially invaluable now, as world crises have the power to completely…

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4 Tips to Get Social and Earn Consumer Trust

social media marketing

Consumers ranked social media as the least trusted source of general news and information in the 2019 Edelman Trust Barometer Report. In fact, 73% worry about false information or fake news being used as a weapon.  The lack of trust in social media means marketers must constantly take a critical look at the content they’re…

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The True Value of Making Your Words Count

February is traditionally the month we pay careful attention to our words. When trying to craft meaningful sentiments for those who matter most, you’ve probably reflected on a time someone paid you a compliment. Or maybe you’ve thumbed through Pinterest for the perfect quotes to pen into your Valentine’s Day cards.  The truth is, it…

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