Posts Tagged ‘content marketing’
Reignite Career Motivation with the 5 Love Languages
Motivation can make or break your career. Sounds dramatic, I know. But that doesn’t mean it’s any less true. Career motivation goes beyond having the willpower to finish tasks each workday; it’s the drive to think long-term, set goals and stick to them, and remain interested and active in your chosen industry. One of the…
Read MoreHow to Spark Creativity in Content Marketing
Here’s the truth about creative content marketing: We’ve all been stuck before.
Read MoreSocial Media Roundup: 7 Apps to Boost Your Marketing Strategy This Year
Love it or hate it, social media is everywhere. According to a report by Statista, over 3.6 billion people were using social media worldwide in 2020, and that number is projected to increase to almost 4.41 billion in 2025. And in today’s ever-evolving digital world, new social media platforms are popping up daily. So what…
Read MoreAvoid Marketing for Marketing’s Sake: Using KPIs to Drive Your Strategy
Gone are the days of throwing print and TV ads at the wall and hoping they drive customers to your company. More and more marketers are utilizing digital communications as their primary tactic – and for good reason. The ability to see exactly how many people opened your email, liked your social post, or visited…
Read MoreIntegrating Inclusive Messaging for Effective Marketing
Pushing for social change is more than participating in a march, donating money, and diversifying your social media feed. While those actions are necessary, they should never stop there. It is also crucial to implement ways to be more effective in daily life. Some methods may be continuing difficult conversations with family members from older…
Read MoreAre You Maximizing Linkedin’s Potential For B2B Content Marketing?
When you think of the top social media platforms, you probably think of Facebook, Instagram, and Twitter before any others cross your mind. After all, these three have grown quickly and steadily over the last several years. But don’t forget about LinkedIn! According to a 2020 report from eMarketer, LinkedIn is expected to hit 62.1…
Read MoreIt’s the Little Things: Make Every Word Count in Your Creative Content Marketing
Spoiler: more content doesn’t equal better ROI on marketing efforts.
Read More4 Content Marketing Tools to Make You (Really) Good at Your Job
Content marketing — I mean, how hard can it be? It’s jotting down a few hundred words and sharing tips about something you’re passionate about. If you’re experienced in the content marketing industry, you know it’s just not that simple. You need to: Be organized Have relevant ideas planned far into the future Stay on…
Read More3 Rs to Help You Write Like an Expert When You Feel Utterly Clueless
I’ve always enjoyed the challenge of diving headfirst into a project that I have no clue how to perform. Sometimes, this shines through in an upcycling project, and other times you’ll see it in the spackled holes in my walls from incorrect measurements. Actually, I most often fulfill this thrill through my role as a…
Read More4 Tips to Get Social and Earn Consumer Trust
Consumers ranked social media as the least trusted source of general news and information in the 2019 Edelman Trust Barometer Report. In fact, 73% worry about false information or fake news being used as a weapon. The lack of trust in social media means marketers must constantly take a critical look at the content they’re…
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