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If there’s one thing scarier than murderous clowns, possessed dolls, and villainous children, it’s the death of a piece of content that you poured your heart and soul into. OK, maybe it’s not quite as scary as death-by-clown, but it’s something to fear, nonetheless.  In today’s highly-saturated content landscape, it can be tricky to stay…

I was sitting at my desk the other day when I looked at my to-do list, and it magically doubled in size. I soon realized a busy season was approaching, and I softly whispered to myself, “you got this.”  Busy seasons can happen any time of the year and in any field — whether you…

National Bosses Day, October 16, is fast approaching. It’s a great opportunity to celebrate those leading you and your company. This is also the perfect time to dive into what it means to be a good leader and learn how you can be a servant leader at any level of a company.  Whether you’re an…

If you work in the communications field, you understand the extreme value placed on a steady output of anything and everything related to your role. There’s the necessity for going above and beyond and always being on. It’s no wonder we’re all stressed, sleepless, and heavily-caffeinated. This is why I’m such a strong advocate for…

Knowing that you need to hire a really good freelance writer is just the first step in higher-quality content. Once you’ve finally admitted that writing is damn hard and you don’t have time to do it yourself, you need to determine exactly what you need from the wordsmith you bring on board. The talent pool…

Max is snoring. It’s soothing, but man am I jealous.  I started another article for this post two days ago. It’s half-outlined. The tab is still open, does that count? I just made a cup of tea and put in some ‘mood and focus’ capsules to promote a positive mindset. It sorta tastes like dirt…

Whether you work in PR or have worked with a PR rep or company, you know all too well the negative sentiment that tends to follow the profession.  There’s no denying the public relations industry has gained a bad rap over the years. As an industry built on forming and shaping public perception, you would…

Getting in tune with your sense of hearing Throughout my life, I have found more inspiration and motivation through sound over any other external stimulation. Growing up, I was greatly influenced by my mother’s impaired hearing ability and often pondered what it would be like to live in a world without sound. When I learned…

“All you have to do is write one true sentence. Write the truest sentence you know.”  OK, Ernest Hemingway, challenge accepted.  Writing every single day sucks is incredibly challenging.  That’s the truest sentence I know right now. Do I love content creation? Yes. Is it one of my deepest passions and what I believe to…

Alarm clock goes off. Snooze. Snooze again. Hard snooze for the third one too.  And I missed going for my run. Again.  It’s easy to get into a habit of not working out. But when you consider that exercise improves your mood, reduces stress, and activates your body — releasing the chemicals that improve the…