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Posts by Crystal DeTemple McNeel

4 Ways Infomercial Marketing Tactics Can Improve Your Content

You’re flipping aimlessly through channels and stumble across an infomercial. There sits a doctor (or someone dressed as a doctor) intentionally angled in front of the camera to make you feel as though you’re part of an exclusive interview. You’re getting the first (and limited time only) exposure to a revolutionary weight loss pill that…

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Blogging: This Is How You’re Ruining It

Blogging Tips

I see you’ve stopped by our blog. These days, everyone has a blog. And no, I’m not being facetious. In fact, Tumblr alone reported having an astounding 441 million active blog accounts in 2018 (up from 373M the previous year). It seems a lot of people have the same idea — and that’s half the…

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The What, Why, And How Of Visual Content Marketing

visual content marketing

It was only three weeks after graduation and Perry was itching to gain some real-world experience before settling into the daily grind with the rest of the workforce. He packed up his tiny Cleveland apartment, left a key for the subletter, and caught the first red-eye flight to Munich, eager to discover the unwritten story…

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