Archive for September 2019

Max is snoring. It’s soothing, but man am I jealous.  I started another article for this post two days ago. It’s half-outlined. The tab is still open, does that count? I just made a cup of tea and put in some ‘mood and focus’ capsules to promote a positive mindset. It sorta tastes like dirt…

Whether you work in PR or have worked with a PR rep or company, you know all too well the negative sentiment that tends to follow the profession.  There’s no denying the public relations industry has gained a bad rap over the years. As an industry built on forming and shaping public perception, you would…

Getting in tune with your sense of hearing Throughout my life, I have found more inspiration and motivation through sound over any other external stimulation. Growing up, I was greatly influenced by my mother’s impaired hearing ability and often pondered what it would be like to live in a world without sound. When I learned…

“All you have to do is write one true sentence. Write the truest sentence you know.”  OK, Ernest Hemingway, challenge accepted.  Writing every single day sucks is incredibly challenging.  That’s the truest sentence I know right now. Do I love content creation? Yes. Is it one of my deepest passions and what I believe to…

Alarm clock goes off. Snooze. Snooze again. Hard snooze for the third one too.  And I missed going for my run. Again.  It’s easy to get into a habit of not working out. But when you consider that exercise improves your mood, reduces stress, and activates your body — releasing the chemicals that improve the…

That’s harsh. But it’s true. And it’s because of the way … As I was saying… I came to your site to learn something. I have a pain point you promised you had a solution for but just as I … I can’t even get through the first ten seconds of my quest for knowledge…

Engagement is a coveted element for anyone managing a Facebook page. However, achieving high engagement rates isn’t as easy as it used to be. According to a 2018 study by Hootsuite, a Facebook post’s average organic reach is only around 6.4% of the page’s total likes.  But low organic engagement rates shouldn’t leave you panicked.…

There’s nothing more satisfying than writing a great new blog piece and seeing an immediate bump in your success metrics.  Followers share the article on their feed, and you like and respond to their comments. You see an increase in page sessions not only on the new article but on the related pieces you link…